While many of your prospective customers search Google for information on local services, inevitably a huge portion of them discover their search thry a local business directories. A number of these directories not only have substantial brands/marketing budgets to drive web traffic, but they also succeed in natural search positions for important search terms. So…

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Google Penguin will now only devalue bad/spammy links instead of demoting a page or a website because of spammy/bad links. This is a developing story, so we’ll probably have more details later this week – but something has just happened over at Google that has massive implications for SEO… The heavy-handed costs of “over-doing it”…

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This post will seem a bit contradictory – as we’ll be the first to tell you that there’s no “shortcut” to boost local business ranking in Google in today’s SEO climate. It takes time but the results pay off, huge. Anyway, let’s talk about how it’s possible to boost any site’s rankings, “overnight”… *First –…

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Local search is a bridge between the high street and your website and it offers an opportunity for local retailers to to outperform their competitors with a web-only presence and drive more traffic to their site. Local search is simply when people search for “product” or “service” + “location.” It should include the following elements:…

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Search Engines and What they Do As the librarians of the World Wide Web, search engines like Google, Yahoo, Bing and many others are responsible to provide users with the best results to their search queries –these are commonly referred to as the most relevant search results. In order to do this job –establishing the…

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